Musings of a pig lady: Linda McDonald-Brown

I was talking eggs last Friday, not just about any old eggs, but chocolate ones and on Alive Radio in Dumfries too. This is a rare occurrence for me: normallywhen I’m asked by a presenter to be a guest on a radio or television show, it is pigs that they want to talk about.

By The Newsroom
Sunday, 7th April 2013, 3:22 pm

Getting into radio on the presenter side has been something that I have been keen to do ever since I was asked to contribute to various farming and magazine radio shows at the height of our pig business.

At the time I was also in reasonable demand as a guest on various television channels, appearing no fewer than seven times in as many months talking about all things porcine. Of course, it didn’t last. There is only so much you can say about pigs and I went away with my 15 minutes of fame nothing but a distant memory.

Radio is different, though. It is easier to get a foot in the door, especially on local stations, and you don’t need to have model or quirky looks to be allowed in.

In fact, it doesn’t matter what you look like: you could be sitting behind the mike spitting and dribbling as you speak; unless there is a webcam in the studio, no-one would ever know.

Community stations are the way many presenters begin their fledgling careers. You are trained up and don’t need experience. As community stations serve geographic communities and communities of interest, they broadcast content that is popular and relevant to a local, specific audience. Community radio stations are operated, owned, and influenced by the communities they serve. They are generally not-for-profit and provide a mechanism for enabling individuals, groups, and communities to tell their own stories and to share experiences.

This means everyone working on a community station does so for free, but for many presenters, working at such a station often opens doors onto bigger things once they have gained the necessary experience.

For my career, radio is definitely the next step.