School pupils from 10 secondaries across the region took part in an enterprise challenge last week to inspire their inner entrepreneurs.
The University of the West of Scotland (UWS) hosted its fifth UWS Enterprise challenge which required the puils to promote their town at Christmas under the ‘Unwrap Dumfries and Galloway’ theme.
Pupils pulled together a promotional campaign to include a magazine feature (with supporting photography) and a radio advert to sell their ideas to a panel of judges on the second day.
The event, organised by Joan Scott from the UWS Business School and Caroline Bell and Ellie Hall from the marketing and communications team at UWS, aimed to inspire creativity and entrepreneurial flair in local pupils.
This year’s speakers included Chris Brown (Dumfries and Galloway Council) and Graham Main (The Electric Theatre Company) while Top Tips sessions were delivered by Dumfries and Galloway Life Magazine, Alive Radio and Kim Ayres Photography and were supported by West Sound, Michael McConnell Photography and Digital Services.
Dave Edwards, a Learner Developer at UWS, also offered tips on presentation skills.
Wallace Hall Academy claimed the 2014 award after competing with teams from Kirkcudbright Academy, Dumfries Academy, Stranraer Academy, St Joseph’s College, Maxwelltown High School, Castle Douglas High School, Dumfries High School, Dalbeattie High School and Lockerbie Academy.
Caroline Bell, Marketing Manager at UWS said: “The ‘Unwrap D&G’ theme provided so many opportunities for the pupils to network in their community to identify existing plans and to come up with new ideas to really showcase their town at Christmas.
“Pupils engaged with a range of community representatives in preparation for the Challenge and, as always, the input and support they received from colleagues, speakers, mentors, media experts, sponsors and judges at the event is fantastic and we are extremely grateful for the support we receive.
“Maybe we can look forward to new business and community activities in Dumfries and Galloway this year.”
The Wallace Hall Academy team took a prize fund of £250 to support the implementation of its ideas from Dumfries and Galloway Council’s Young Entrepreneur Project and a double page spread in Dumfries and Galloway Life Magazine Christmas feature to promote their idea.
Category prizes were also awarded to St Joseph’s College (for the best idea/concept), Castle Douglas High School (for the best magazine feature), Kirkcudbright Academy (for the best photograph and the best teamwork).